{"id":1644,"date":"2016-07-14T12:09:13","date_gmt":"2016-07-14T11:09:13","guid":{"rendered":"http:\/\/canduran.com\/?p=1644"},"modified":"2021-07-20T01:24:03","modified_gmt":"2021-07-19T23:24:03","slug":"can-duran-anuncia-exentis-zero-en-premsa-i-televisio","status":"publish","type":"post","link":"https:\/\/canduran.com\/ca\/can-duran-anuncia-exentis-zero-en-premsa-i-televisio\/","title":{"rendered":"Can Duran anuncia Exentis Zero en premsa i televisi\u00f3"},"content":{"rendered":"<p><a href=\"https:\/\/canduran.com\/wp\/wp-content\/uploads\/2016\/07\/EXENTOS_XERO_WEB_2602x372_CAT-01.jpg\" rel=\"attachment wp-att-1641\" class=\"image-link\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1641 \" src=\"https:\/\/canduran.com\/wp\/wp-content\/uploads\/2016\/07\/EXENTOS_XERO_WEB_2602x372_CAT-01-210x300.jpg\" alt=\"EXENTIS ZERO_CAT\" width=\"155\" height=\"222\" \/><\/a>Can Duran inicia la campanya de publicitat per donar a con\u00e8ixer\u00a0el seu\u00a0fuet sense additius ni al\u00b7l\u00e8rgens -el primer del mercat-, Exentis Zero, en mitjans impresos com La Vanguardia, El Peri\u00f3dico, Ara i El 9 Nou. <\/span><span title=\"En agosto y septiembre la acci\u00f3n va allegar a TV-3 y 8 TV en dos formatos: espot de 20 segundos y espot de 30 segundos. \">A l&#8217;agost i setembre l&#8217;acci\u00f3 arribar\u00e0 a TV-3 i 8 TV en dos formats: espot de 20 segons i espot de 30 segons.<\/p>\n<p><span title=\"La gr\u00e1fica se basa en una variaci\u00f3n del logo de Can Duran con un a\u00f1adido c\u00f3mico: se puede ver al pay\u00e9s desnudo cargando un Exentis Zero.\">La gr\u00e0fica es basa en una variaci\u00f3 del logo de Can Duran amb un afegit c\u00f2mic: es pot veure al pag\u00e8s nu carregant un Exentis Zero. <\/span><span title=\"Con esta imagen, se quiere potenciar el mensaje que se expresa a trav\u00e9s del eslogan \u201cNada es m\u00e1s natural que no llevar nada\u201d: as\u00ed lo demuestra la imagen original y divertida del pay\u00e9s sin ropa que transporta un fuet sin \u201cnada de al\u00e9rgenos ni aditivos\">Amb aquesta imatge, es vol potenciar el missatge que s&#8217;expressa a trav\u00e9s de l&#8217;esl\u00f2gan &#8220;Res \u00e9s m\u00e9s natural que no portar res&#8221;: aix\u00ed ho demostra la imatge original i divertida del pag\u00e8s sense roba que transporta una fuet sense &#8220;res d&#8217;al\u00b7l\u00e8rgens ni additius <\/span><span title=\"\u201d.\">&#8220;. <\/span><span title=\"Ni uno ni el otro tienen \u201cnada que esconder\u201d: ni el fuet ni el pay\u00e9s.\">Ni un ni l&#8217;altre tenen &#8220;res a amagar&#8221;: ni el fuet ni el pag\u00e8s. <\/span><span title=\"La agencia responsable de la ideaci\u00f3n y realizaci\u00f3n de la campa\u00f1a es Clar\u00e0 and Obert. \">L&#8217;ag\u00e8ncia responsable de la ideaci\u00f3 i realitzaci\u00f3 de la campanya \u00e9s Clar\u00e0 and Obert.<\/span><\/p>\n<p><span title=\"Exentis Zero es el primer fuet comercial que no contiene ning\u00fan aditivo artificial ni, tampoco, ning\u00fan al\u00e9rgeno, como resultado de su innovaci\u00f3n.\">Exentis Zero \u00e9s el primer fuet comercial que no cont\u00e9 cap additiu artificial ni, tampoc, cap al\u00b7lergen, com a resultat de la seva innovaci\u00f3. <\/span><span title=\"Todos los ingredientes de Exentis Zero son naturales y propios de los embutidos curados tradicionales.\">Tots els ingredients de Exentis Zero s\u00f3n naturals i propis dels embotits curats tradicionals. <\/span><span title=\"Han eliminado del fuet el conservador E-252 (nitrato pot\u00e1sico) y los antioxidantes E-301 (ascorbato s\u00f3dico) y E-331 (citrato s\u00f3dico).\">Han eliminat del fuet el conservador E-252 (nitrat pot\u00e0ssic) i els antioxidants E-301 (ascorbat s\u00f2dic) i E-331 (citrat s\u00f2dic). <\/span><span title=\"El nuevo fuet sin aditivos pesa 165 gramos y va envasado en atm\u00f3sfera protectora. \">El nou fuet sense additius pesa 165 grams i va envasat en atmosfera protectora.<\/span><\/p>\n<p><span title=\"En cuanto a los canales de distribuci\u00f3n, pod\u00e9is encontrar Exentis Zero de Can Duran en los siguientes supermercados de Catalu\u00f1a: \">Quant als canals de distribuci\u00f3, podeu trobar Exentis Zero de Can Duran als seg\u00fcents supermercats de Catalunya:<\/span><\/p>\n<p>&#8211;<strong>Bonpreu Esclat<\/strong> &#8211; <a href=\"http:\/\/www.bonpreuesclat.cat\/cercador-d-establiments\">http:\/\/www.bonpreuesclat.cat\/cercador-d-establiments <\/a><\/p>\n<p>&#8211;<strong>Caprabo<\/strong> &#8211; <a href=\"http:\/\/www.caprabo.com\/es\/home\/localizador-de-supermercados\/\">http:\/\/www.caprabo.com\/es\/home\/localizador-de-supermercados\/ <\/a><\/p>\n<p>&#8211;<strong>El Corte Ingl\u00e9s<\/strong> &#8211; <a href=\"http:\/\/www.elcorteingles.es\/centroscomerciales\/es\/eci\">http:\/\/www.elcorteingles.es\/centroscomerciales\/es\/eci<\/a><\/p>\n<p><span title=\"Encuentra tu supermercado m\u00e1s cercano y disfruta de este producto.\">Troba el teu supermercat m\u00e9s proper i gaudeix d&#8217;aquest producte. <\/span><span title=\"Recuerda tambi\u00e9n que tienen la opci\u00f3n de hacer la compra online para m\u00e1s comodidad.\">Recorda tamb\u00e9 que tenen l&#8217;opci\u00f3 de fer la compra en l\u00ednia per a m\u00e9s comoditat.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can Duran inicia la campanya de publicitat per donar a con\u00e8ixer\u00a0el seu\u00a0fuet sense additius ni [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marca-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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